Recent Press

According to recent articles, Pinball is back.

Wham-O Pets from Jazwares just launched at PetSmart this week.

Joe talks with Elizabeth Werner about Jazwares' new Frisbee Whizzbee.

Jazwares' Squishmallows pet bed and Wham-O Super Ball Pets

Best Brand Licensed Children's Product or Range, and Best Licensed Lifestyle Brand

It’s time for fun in the sun, and The Toy Insider has you covered!

Big Fat Yarn featured on Great Day Connecticut.

The Toy Book and The Toy Association brought familiar brands together with top media to showcase new products for 2023.

Wham-O began producing the Pluto Platter on this day in history, Jan. 23, 1957.

Since 1948, Wham-O has been bringing joy to generations of children around the world.

Wham-O has been dedicated to bringing joy and imagination to generations of children and adults.

The company known for classics such as the Frisbee, is celebrating 75 years of toy-making.

David Winter, VP of BlueJ at Jazwares, shines a spotlight on the opportunities for inventors in today’s climate… And why Jazwares is doubling down on innovation.

Celebrating the 100 most influential figures working in Toy and Game Design today.

Toy Insider Senior Editor Madeleine Buckley joined DC News Now to show off great holiday gift ideas that you can find at the last minute!

‍Toy Insider joined Fox 61 in CT to show off some of the best new toys for after-school playtime.

Hula-Hoop, Slip 'n Slide, and Frisbee selected best holiday gifts from 1958, 1961, and 1965.

Whoopi Goldberg went WILD on the set of The View during Wednesday’s episode.

“The View” gets the inside scoop on the hottest holiday toys from toy expert, Elizabeth Werner.

Toy expert Elizabeth Werner visits the set of the View to demonstrate Big Fat Yarn.

Now, kids can create their own winter and bedroom accessories with this cozy craft kit!

Toy Insider's Chief Toy Officer features Big Fat Yarn on budget friendly toys for holidays.

Jazwares is proudly unwrapping the trend with Big Fat Yarn - the Finger Knitting craft kit that makes finger knitting fun and accessible for kids and parents.

Best Budget-Friendly Toys for the holidays.

One video has over 5 million views.

Parents loved seeing their kids express their creativity with custom projects.

The iconic outdoor brand gears up for major anniversaries next year.

Wham-O Superball bounces with 50,000 pounds of energy.

New Big Fat Yarn, which lets you try your hand at making your own soft cuddly thing!

It’s time to get your craft on: There’s going to be a new way to knit this holiday season.

Fireball Island was the board game that could beat up any other game.

Jazwares today unveiled Big Fat Yarn®, unique craft kits featuring an innovative new way to knit.

Jazwares today unveiled Big Fat Yarn®, unique craft kits featuring an innovative new way to knit.

Jazwares today unveiled Big Fat Yarn®, unique craft kits featuring an innovative new way to knit.

Featuring Jonathan Becker.

Featuring Patti Becker.

Toy Insider 2022 Spring & Summer Gift Guide - SUMMER 8+

Toy Insider Senior Editor Jackie Cucco joined News 12 in New York to show off the best toys for shoppers on a budget this summer.

Animal Adventure to create a robust new range of products based on Sophie la girafe.

Sophie la girafe is the best-selling teether in the world.

Animal Adventure has entered a new licensing agreement for consumer products with the long-standing infant brand.

Dan Dee International’s arm to produce a new line of products based on Sophie la girafe.

Animal Adventure and Anjar & Becker Associates have announced a new licensing agreement with DELISO S.A.S. for the premium infant brand.

A new line of products based on the premium infant brand.

Animal Adventure has announced a new licensing agreement with DELISO S.A.S. for the premium infant brand Sophie la girafe.

An iconic French giraffe is getting a new line of products for a new generation of babies and toddlers.

The 2021 Women in the Workplace report states only 24% of C-Suite employees are female.

"As I saw Restoration’s Fireball Island packaging, a remote tripwire ruptured in my brain. "

Vintage Board Games Are Getting a Modern Revival

For a Music-Lover: Fat Brain Toys Rock 'n Roller Piano

For a Music Lover: Fat Brain Toys Rock 'n Roller Piano

The toyco behind Slip N' Slide and Hula Hoop is expanding with new licensing deals and shows to create 360-degree properties.

Patti Becker on licensing classic Wham-O toys to Jazwares and Winning Moves.

Anjar signs a agreement with Winning Moves Games USA to launch new lines based on Wham-O’s retro toys.

Phil Albritton of Power Kid Design welcomes Patti and Jonathan Becker.

The Wham-O resurgence has begun.

Winning Moves Games USA to market its retro-style legacy toys, launching in Spring 2022.

Wham-O has been on a licensing tear this year.

The line is scheduled to launch in Spring 2022.

The line is scheduled to launch in Spring 2022.

The series will premiere Aug. 8 at 10:30 p.m. ET/PT.

Wham-O is getting into business with Winning Moves Games USA.

Including Frisbee®, Superball®, and Slip ‘N Slide®.

Pet toys inspired by Wham-O’s portfolio of classic brands will hit retail in 2022.

Jazwares has signed a long-term deal with Anjar & Becker Associates and Wham-O.

Pet Toys Inspired by Wham-O’s Portfolio of Classic Brands to Hit Retail in 2022.

Announcing a long term deal with Anjar & Becker Associates and Wham-O to produce a new line of pet toys.

Online and at brick-and-mortar retailers in North America in fall 2022.

Pet Toys Inspired by Wham-O's Portfolio of Classic Brands to Hit Retail in 2022.

The new line marks Jazwares' first entry into the Pet Toy category.

Licensed toys for our furry friends.

Pet toys inspired by Wham-O's brands to hit retail in 2022.

Pet toys inspired by Wham-O's portfolio of classic brands to hit retail in 2022.

The new deal marks Jazwares first forway into the pet toy category.

Scheduled to be online and at brick-and-mortar retailers in North America in fall 2022.

Jazwares announced a long-term deal to produce an all-new line of pet toys.

Reality Competition Series At NBC glides into post-Olympics Ceremony spot.

iconic pop-up Treehouse, complete with nuclear plastic family, topped the polling.

Wham-O is looking to build a global licensing program for its iconic toy brands.

Anjar & Becker Associates has signed on to develop and license consumer products inspired by the toymaker's classic brands.

Few companies have historically done a better job of branding their inventions than Wham-O.

including Frisbee, Slip ’N Slide, Hula Hoop, Hacky Sack, Super Ball, Trac-Ball, and Boogie Board.

Recognized as One of the Top 100 Most Influential Figures in the Toy and Game Industry for helping to champion the work of the industry’s creative communities.

Eolo Toys inked a new deal with Anjar & Becker Associates LLC for ToyZone Trade SL.

Toymakers are turning the tables on the licensing game as they work to develop their own IP in house.

DeLiSo Announces several new agents for the Sophie la girafe licensing program.

Digital media company FlockU announced its acquisition today by Becker Associates LLC.

Anjar does not make or sell any toys, but hundreds of products never would have reached the shelves without their help.

WIT will be holding its 7th annual Empower Day on October 1.

TCG Toys has expanded its puzzle collection of noted artists, adding works by Anne Geddes.

Timber Tots by Fat Brain Toy Company is TOTY finalist.

Anjar Co. & Becker Associates have signed a deal with Deliso in all product categories.

DeLiSo S.A.S. appointed Anjar Co. and Becker Associates as their licensing agents.

Nursery brand welcomes agents for Spain, Portugal and South Korea.

ASTRA unveiled its 2019 Best Toys for Kids award winners with Fat Brain Toy Co. winning five awards.

Anjar is an American toy invention, development and licensing unit famed for bringing some of the biggest titles to the US and UK toy space.

Patti and Jonathan Becker are the team behind the consulting agencies that have been a staple of the toy industry for decades.